Custom Training

AlexanderHancock Associates is committed to training that produces measurable results and changes behavior in ways that immediately impact the business. Our experience shows that custom training has a far greater likelihood of accomplishing this. There are several reasons this is true: 

• the likelihood that participants will actually recall and use the training on the job is increased since the applications used in the training are real-life examples  
  
• your ability to influence the content, methods, issues, and outcomes to ensure high return on your investment  
  
• custom training is far more credible to participants because it uses language, culture and examples that are meaningful to participants
  
• resistance is much less likely when the training is based on real life examples  
  
• participants are more willing to risk changing their behavior when they see practical applications of the concepts 
  
• the argument "that's a good theory, but you don't know my situation" simply goes away--since custom training is based on live situations that participants can identify with, the facilitator has improved credibility since he/she can use the language and terminology that participants use on the job  
  
  Custom training, based on real-world examples and participant-identified issues is slightly more expensive since it involves more front-end preparation. However, it is our firm conviction (and practical experience) that this investment pays for itself many times over in improved results and impact on key company metrics. 
  

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